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07506 836913 Canterbury, Kent, UK

Your Privacy

Published: Updated 14 January 2011.

This page explains our privacy policy and how we will use and protect any information about you that you give us when you visit this website.

The Data Protection Act

Under the Data Protection Act, we have a legal duty to protect any information we collect from you.  We are committed to the principles of data protection and will carry out our business in the spirit of the Data Protection Act 1998 and the UK Privacy and Electronic Communications Legislation of October 2003.

We do not pass on your details to any third party or government department unless you give us permission to do so.

What information do we collect?

We collect two kinds of information from visitors to The Purple Edge website: contact details (including name and email address) through visitors emailing us or registering for updates, and site usage information, from a cookie, log files and page tagging.

We store your contact details in a database and use them to communicate with you by mail, telephone, or email regarding the services that we provide for the purposes of market research or to send you promotional material about the services provided on this site or other information that may be of interest to you.


We welcome your feedback.

If you post comments on our blog, or other interactive features on our web-site then your message will be visible to any web-site visitor. Your email address or personal information however will not be visible (unless you include that information in the message itself).

If you contact us with a technical question about our web-site then we may need to pass it to our technology suppliers.

We do not pass on any of your personal information when dealing with your enquiry, unless you have given us permission to do so.

This Site uses “cookies”, which are small text files placed on your computer. Cookies are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site.

If you’d like to know more about cookies and their use generally then please read this Wikipedia article.

We make use of the following cookies on this site:

Cookie Name(s) Type Purpose More information
Session Cookie Red60urne session Exists only for a single session and distinguishes your visit from all the other people currently visiting The Purple Edge. A simple random number (session ID) is stored in the cookie. This does not identify any private information about you and will ‘expire’ 30 minutes after your last page view on the site. Visit the Whitebeam web-site
Login cookie whitebeamCL persistent Placed onto your computer when you log in only if you check the “remember me” checkbox. This cookie allows our servers to remember you and to avoid you having to login in on your next visit.
Google Analytics _utma
persistent These cookies are used to collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where vistors have come to the site from and the pages they visited.

Google Analytics are use by very many sites including the Information Commissioner’s Office (ICO) itself.

Click here for an overview of privacy at Google

Most web browsers allow some control of most cookies through the browser settings. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit

To opt out of being tracked by Google Analytics across all websites visit

Log files

Log files allow us to record visitors’ use of the site. From time to time we may use a data research company to analyse log file information from all our visitors. We use this information to make changes to the layout of the website and to the information in it.

Log files do not contain any personal information and they are not used to identify any individual patterns of use of the site.

What happens when I link to another site?

We do not pass on any personal information you have given us to any other site.

The Purple Edge website contains links to other websites owned by third parties. This privacy policy applies only to our site, so you should always be aware when you are moving to another site and read the privacy statement of any site which collects personal information.

We do not pass on any personal information you have given us to any other site.

Access to your information and contacting The Purple Edge

If you wish to see our records of any correspondence you have sent to us, or if you have a query or complaint about this privacy policy or about the site then please contact us by clicking on this link.

Changes to this privacy policy

If this privacy policy changes in any way, we will place an updated version on this page. Regularly reviewing this page ensures you are always aware of what information we collect, how we use it and under what circumstances, if any, we will share it with other parties.

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